Monday, March 21, 2016

Advertisement


I found this very interesting anti smoking advertisement on internet. It is a critique against the money people spend in cigarettes, instead investing in their children education or fun and teaching them how to use their money in a better way. It is interesting as they used the colors in the word, the colored words (good use of money) in contrast with blacked words (misuse of money). 

Tuesday, March 15, 2016

Advertisement


I saw this while I was looking the magazine Photographer's Forum  on Parkland. It's a nice advertisement which mix the idea of speed up the possibilities of having a career. Of course there is a woman wearing a nice and dynamic clothing and a helmet. And an exemplary motorcycle reinforcing the idea of velocity. 

Monday, March 7, 2016

Book cover


This is the cover of a book I bought on Barnes and Noble for a friend. The cover has abstract elements (black and white) found in post modernism/era without standardized convention and has been used a lot on covers of the literature classics. The ideia is to promote the connection between past literature and modern readers, resulting in sales. In Brazil they have followed the same ideia, almost for the same books, which is a trend around the world.